Born and raised in Lockhart, TX, East began crafting his signature style while playing in his family band. Determined to make it in the music business, East and his family relocated to Nashville in 2006. It wasn’t until East lost his Dad to cancer that he began his journey into songwriting. His songs soon caught the attention of legendary, Grammy award-winning songwriter Harley Allen (“The Baby,” “My Last Name,” “Tough Little Boys”). Allen saw something special in young East and signed him to his first publishing deal. East found a true passion in songwriting and it has garnered him cuts with artists like Dierks Bentley, Rascal Flatts, Tim McGraw, Dailey and Vincent, Chuck Wicks, Joe Diffie and many others.